A focused 90-minute strategy session where we’ll work together to design your signature offer and framework so you can confidently raise your prices, simplify your marketing and sales process, and position yourself as the obvious choice in your market.
Introducing...
That’s why I created the Signature Offer design Session.
TO GO FROM THIS:
Blending in with countless other service providers, unsure how to stand out in your marketing, and struggling to explain why clients should choose you.
TO THIS:
Confidently sharing your signature framework and premium offer that sets you apart, makes your value crystal clear, and positions you as the obvious choice for great-fit clients.
Juggling multiple custom packages and one‑off requests, spending late nights tweaking proposals instead of actually doing the work you love.
Delivering simplified, clearly packaged offers that communicate the true value and transformation your clients want, so you spend less time juggling custom proposals and more time doing what you love.
Staring at your monthly income tracker, unsure why one month is overflowing and the next feels bare, despite working harder than ever.
Following a clear, personalised 12‑month growth plan that shows you exactly where to focus, so your income rises consistently without adding more to your plate.
TO GO FROM THIS:
TO THIS:
TO GO FROM THIS:
TO THIS:
Second‑guessing your pricing before every discovery call, worried you’ll scare clients off the moment you talk numbers.
Feeling calm, clear, and proud when you share your offer, watching clients nod and say, “That sounds perfect, when can we start?”
TO GO FROM THIS:
TO THIS:
Hi, I’m Esther Gretton, creator of The Signature Offer Design Session, The Clear Growth Game Plan, The Confident Pricing Method, and The CLEAR Business Growth Framework.
I help experienced service providers package their expertise into a compelling signature offer and framework, so they can raise their prices with confidence, attract great-fit clients who truly value their work, and follow a clear plan to grow without burning out.
I’ve spent over a decade helping service-based business owners grow in ways that are strategic, profitable, and actually work in real life (not just on paper).
Alongside running my own businesses, I lectured in business and marketing for over five years at Macleay College, hold a Bachelor of Business from La Trobe University, and am a certified executive coach through Swinburne University. These experiences taught me not just the theory, but the practical steps that move service-based businesses forward.
The Signature Offer Design Session is built on my CLEAR Business Growth Framework, a proven approach that cuts through the noise, helps you stand out in your market, and gives you the clarity to grow sustainably without working more hours.
I believe your service business should feel as rewarding to run as it does to deliver for your clients, and I’d love to help you make that your reality.
No, whether you’ve got scattered offers, charge by the hour, or don’t have a clear package at all, this session is designed to meet you where you’re at. Together, we’ll shape it into a clear, compelling signature offer that feels aligned and attracts great-fit clients.
You’ll get 5 core deliverables:
1. A focused 1:1 strategy session
2. Your personalised 12-Month Clear Growth Game Plan
3. A Loom video walkthrough of your plan
4. A Personalised Sales Conversation Guide (bonus)
5. One week of direct email support (bonus)
I’ve intentionally priced this as an accessible entry point because I want service providers to experience the clarity of having a signature offer. The Clear Growth Game Plan you’ll receive after our call is a complete roadmap you can action on your own. If you’d like extra support implementing it, you’ll have the option to join my signature program, Get Clear & Grow.
Along with your plan and Loom walkthrough, you’ll also get one week of direct email access to me after delivery. That way you can ask clarifying questions, get feedback, and stay on track as you start implementing.
Yes. The beauty of this session is its efficiency, in just 90 minutes, you’ll walk away with a clear, compelling signature offer. And within three days, you’ll get your 12-month Clear Growth Game Plan, so you know exactly what to focus on next. No extra busywork, just clarity and direction.